Now Playing: Watch This: Biggest Announcements From The Fall Apple Event 2021
But Apple was supposed to bring some simplicity and spark interest in 5G, just as it had done with everything from mobile payments to wireless charging. Other companies are getting into new technology earlier, but Apple has a refined version that is rocking the masses. The fact that Apple is adding all the flavors of 5G to all of its devices was an impressive feat.
"5G is the most exciting step yet," Cook said in his speech last year.
"5G has just become a reality," Vestberg said of the technology adoption by the iPhone.
Sales of the iPhone 12 have been buoyant from the start. A new design for the iPhone, including improved cameras, along with typical devotion from Apple fans, have boosted record sales of its latest flagship device. It was suchsuccess he led Apple sales and profits to "new records despite launch of pandemic , says my colleague and CNET editor-in-chief Ian Sherr.
But 5G was more of a driver of interest.
More 5G in more places
This year, Cook didn 't mention 5G. Kaiann Drance, vice president of iPhone marketing for Apple, said a short 90 second segment to the wider adoption of the technology with the new iPhone. She mentioned that the iPhone 13 would be able to connect to networks 5G "more than 200 operators in more than 60 countries and regions this year.
"5G will be much more relevant to consumers in Europe and the United States this year than last year, as operatorsrs are developing their mid-range 5G networks "said Avi Greengart, analyst at Techsponential, who refers to the flavor of the spectrum that offers a good mix of speed and range.
But beyond of this short segment, Apple only offered a symbolic mention of 5G by touting its new " iPad Mini and Ninth generation iPad .
Apple was more inclined to talk about the 5G capabilities of his iPhone a year ago. Drance told me and my colleague Patrick Holland about the technology they incorporated "in the radios that prevented 5G to be full power on the iPhone 12 (the fAndroid manufacturers also had similar settings).
Instead, Apple this ear has focused on basic functionality like the improved " camera of the iPhone 13 , as well as the extra " battery life .
However, this will not prevent carriers from offering the new iPhone, which represents one of the biggest opportunities to catch new customers or to poach subscribers from competitors with some good deals . AT&T, for example, has already presented an aggressive trade-in offer for new iPhones, while T-Mobile is offering a plan upgrade "Forever " which gives you $ 800 for a new iPhone every two years.
It's not like 5G. The problem with technology, as confusing as its introduction is, is that there is still a lot of potential in the technology. It is still considered the foundation for other advancements such as self-driving cars and telemedicine.
Verizon and AT&T are working to roll out a new flavor of so-called mid-range spectrum that is supposed to provide great acceleration in 5G, which T-Mobile has already done this year.
Perhaps at this point, Apple will find 5G interesting enough to be discussed again at a future iPhone launch.