Entrepreneurship has a long and impressive history in the United States, from Ford Motors to Tesla and beyond. But Fortune 500 companies in major metropolitan areas are only part of the story. Small rural communities are also very entrepreneurial.
However, many of these small hubs of innovation and job creation have struggled to get high speed internet access, putting them at a disadvantage in the digital economy.
This is about to change with a significant commitment from T-Mobile to businesses in small rural communities.
Small rural communities i These communities have higher self-employment rates than in the metropolitan areas; in fact, the more rural the community, the higher the rate of entrepreneurship. ii
Small rural businesses are also more resilient than urban businesses. More small businesses in rural communitiess (70.6%) last at least five years than small businesses in large metropolitan areas with a population of one million or more (66.5%). iii
Some economists attribute this greater resilience to the roots of remote communities that value self-reliance. iv With less accessible products, services and labor, homeowners Rural businesses have learned to improvise, invent and reinvent to get things done. One such approach has been to tap into the local pride and tight-knit communities that prevail in rural towns. v For example, in Wheeling, West Virginia, a community that has struggled to connect residents to economic opportunities - small manufacturers pooled their resources to rent storefronts, share spaces, and sell their retail products.
Rural broadband: an obstaclemajor meets greater opportunity
Recent research indicates that small rural businesses lack two essential resources: capital and broadband connectivity. vi In some cases, broadband connectivity does not reach the most rural areas. But even when this is the case, lack of capital can be a barrier to acquiring digital connectivity.
In some cases, broadband connectivity does not reach areas the most rural. But even when it does, the lack of capital can be a barrier to acquiring the connectivity to be digital. vii This means that nearly 30 million rural citizens and d Countless small businesses lack access to the digital pipeline that enables innovation in education, business, financial services, retail and other industries. A study suggests that lack of access to ortils online and digital services will cost rural areas 360,000 full-time jobs and $ 140 billion in contributions to the US economy between 2019 and 2022. viii
It doesn't have to be. The growing ubiquity of fast and reliable 5G networks is bringing high-speed connectivity to many rural areas nationwide, enabling technologies, such as cloud services, that have the potential to revolutionize businesses of all sizes. .
For small businesses and entrepreneurs, 5G networks provide the opportunity to access a much larger world of customers, partners, vendors, resources and applications to help increase reach, efficiency and benefits. High-speed 5G networks also provide access to affordable cloud solutions that help increase profitability, create new services to improve customer experience, and delivers information to help businesses grow and become
T-Mobile is coming to small towns in America
With the recent expansion of T-Mobile 's 5G, rural towns of the United States should benefit. We don 't just bring the largest, fastest and, by the umlaut, most reliable 5G network in the country, we invest billions of dollars in rural communities.
- L ' T-Mobile "Hometown Initiative is a massive commitment by T-Mobile to bring 5G broadband internet options to rural areas, to hire 7,500 new employees in small towns and rural communities over the next few years, and to provide up to $ 25 million in T-Mobile " Hometown Grants over the next fives years for community development projects.
- With T-Mobile "Small Business Internet , rural businesses have a new choice in fixed wireless Internet connectivity. Apart from agriculture and manufacturing (which respectively employ less than 5% and 15% of the rural workforce), small businesses provide the majority of jobs for rural residents. For these businesses to be successful, they need broadband options. T-Mobile Hometown means more rural small business owners and employees will have access Reliable and affordable 5G in the office, store or restaurant and at home. T-Mobile also includes this 5G access in its pricing plans at no additional cost.
- And our program Hometown " Experts will employ residentss local to help connect rural entrepreneurs and residents while providing meaningful work with good pay and benefits.
T-Mobile understands the challenges facing small rural businesses. We're here to help, with plans designed to maximize time, money, and resources, and award-winning customer service to make the switch to 5G simple and straightforward.
Visit T-Mobile for more on how small businesses can benefit from the largest, fastest, and now most reliable 5G network in the United States.
Compatible device required; coverage not available in some areas.try certain plans or features; see T-Mobile.com. Most Reliable : According to an audit report by an independent third party umlaut containing crowdsourcing data for user experience collected from January to July 2021. Full details on: www.umlaut .com / en / benchmarking / USA . Fastest: According to Opensignal Awards - USA: Report on the 5G user experience of April 2021, based on independent analysis of average speeds from mobile measurements recorded during the period March 16 to June 13, 2021 © 2021 Opensignal Limited. Award winning customer service: T-Mobile received the highest score among opera mobilesJD Power 2018 (V1) - 2020 (V2) Network Operators (Formerly Full Service Segment) Wireless Client Full Service Performance Studies and 2021 (V1) Wireless Customer Service Network Operator Performance Study mobile on customer satisfaction with wireless customer care experience. Visit jdpower.com/awards for more details.