LONDON, September 13 (Hfrance.fr) - Tesco, the largest British supermarket group (TSCO.L) on Monday launched a test which allows thex customers to purchase food, drink, household and beauty products in reusable packaging, as part of its strategy to reduce plastic waste.
The British have become increasingly aware of the amount of plastic they use in recent years, with TV documentaries such as that by naturalist David Attenborough " Blue Planet II "particularly highlighting the dangers of plastic pollution to marine life.
In response, supermarket chains and consumer goods groups are increasingly testing refills in a reduce single-use plastics.
Through a partnership with Loop, the global reusable packaging platform, customers of 10 Tesco stores in the East of England will be able to purchase products in reusable packaging that can be returned to stores when completed so that they can be cleaned, refilled and reused.
A range of 88 products will be offered, including brands such that (ULVR.L) a "> Persil laundry detergent and Radox shower gel, (PZC.L) Carex wash-hand basin, Fevertree (FEVR.L) drinks, Heinz (KHC .O) ketchup, Coca Cola (KO .N) , Tetley tea and Brewdog beer, plus 35 Tesco brand essentials, such as pasta, rice , sugar and oil.
In June, Asda, Britain 's third largest grocer, extended its trial of a recharge program after the sale of several products at a first, best-selling pilot store than the packaged alternatives. learn more
Marks & Spencer (MKS.L) , Morrisons (MRW.L) and Waitrose also followed concepts.
Tesco said it will add more products on its program throughout the year and the trial would be extended if it were successful.
"We are committed to tackling plastic waste and one of the ways we can helpis to improve the reuse options available to customers, "said Tesco Managing Director Ken Murphy.
" We will learn as much as possible to inform our future packaging plans, "he said.
The Loop platform was launched in 2019 in Paris and New York.
The launch of Loop in Tesco stores follows a one-year online pilot project that began in July 2020.
Tesco has stated that the prices of the content of each article are comparable to the original. A fully refundable deposit starting at 50 pence (70 cents US) is paid on each reusable product at the store checkout, refunded through an app when the customer returns the package to an in-store collection point.
($ 1 = 0.7212 pounds) Report by James Davey; Edited by Susan Fenton
Our standards: Thomson Hfrance.fr's principles of trust.