a special, time-limited discount
- an invitation to sign up for special offers
- an offer of help to complete the purchase
See this campaign used by Skates.co.uk which converts 10.97% of visitors just by using inactivity triggers:
With targeted campaigns with Exit-Intent® and InactivitySensor ™ technologies behind them, you can be sure you will see the abandoned cart ss and more sales.
Start with OptinMonster today! BONUS : Configuration of the Done-For-You campaign (value of $ 297) Our experts in conversion will design 1 free campaign for you to get maximum results - relatively FREE! Click here to start →
6) Build trust with your audience FAST
When people visit your Shopify store, they have two questions in mind:
- Do you have the item What do I need?
- Can I trust you?
You get the item they want. Perfect.
But how do you answer the question about trust?
And is trust really that important? 100%.
According to TrustPulse , 70% of website visitors leave and never come back because they don't believe you can be trusted.
The question is So how do you increase your Shopify store's conversion rate while building trust?
The answer is social proof .
Social proof helps to give your Shopify store credibility because more and more people are engaging with it.
As visitors see that people are buying your products, they will instantly assume that you are trustworthy and that the products will be worth their hard earned money.
Social proof comes in many different forms, such as testimonials, reviews, live sale notifications and much more .
For more information on using social proof, we highly recommend this article: How to use trust badges to increase sales and conversions .
But now, let's see how a specific type of social proof can increase your Shopify conversions.
7) Add live sale notifications
A live sale notification will change the Gives for stores that already see traffic and have more consistent sales of it, but you want to take it to the next level.
You've probably seen them before. Otherwise, they look a bit like this:
Live Selling Notifications Notify your buyers when someone has made an actual purchase on your site.
And to create Live Selling Notifications, there is simply no better tool on the market than TrustPulse :
TrustPulse is by far your best bet to instill trust in your audience .
It allows you to create real-time notifications for your Shopify store. Plus, it can help you take advantagei social proof at every stage of your business.
With TrustPulse, you can create the following types of notifications:
- Recent Activity : displays a live feed of website activity, such as purchases, inions, inions, etc.
- On-Fire : Displays the number of people acting on your website during a given period.
- Visitor Analysis : Highlight active interest in your site by showing actual page visits over time.
- Action message : Show a single static notification to help visitors take action OR highlight valuable information .
You will also have 100% control over the look, style and messaging of your notifications.
Here is another example of a direct sales message designed to build trust and generate more sales:
But the best part is that you don't need any technical skills to set it up.
Instead, TrustPulse is software that works .
And it's been proven to increase sales by up to 15%.
You want to see it in action by yourself? Sign up for your 100% Risk-Free TrustPulse account today!
In fact, our next tip ut will also use social proof software like TrustPulse. BUT you won't need to have active sales to use it.
8) Show how popular product pages are
You know what your products and categories are popular. But how can you PROVE this to your customers?
Visitor analysis helps to highlight active interest in your Shopify store by showing actual page visits over time.
Additionally, you can view store activities such as purchases, inions, inions, etc.
Visitor analytics is handy if you are just starting out and need to increase your Shopify inventory. QUICK re conversion rate.
Adding TrustPulse on your website, you show your potential and current customers how many visits this product page has had.
Here is an example of what a Visitor Analytics campaign might look like for a contest:
Even if you are not at the point that you can share the number of people who buy your product, you can instill that feeling from FOMO (fear of missing out) in your customers by showing how many others have viewed this product page.
The best part is that you can just set up your visitor analytics campaign and let it operate.
All of this is automated, giving you more time to focus on more important things.
9) Promote offers with push notifications
Push notifications are not new. We have all seen them before. But did you know that this is a strategypopular ecommerce marketing strategy?
Why? Because push notifications give you direct access to your customers whether or not they're on your website.
A major advantage with push notifications is that you Usually will see higher rates with these subscribers since they don't have to provide an email address.
All they need to do is click Authorize, and they can receive notifications right in their browser.
Push notifications are a great way to promote any deals you may have on your Shopify store.
When you send these messages, a notification will appear on your client's browser until it interacts with it, for example by clicking to view or close it.
PushEngage is the best tool to use for push notifications for your store. :
PushEngage makes it SIMPLE for anyone to create push notifications with no coding or technical skills required.
It also comes with powerful features to help you:
- Schedule notifications
- Segment your audience for more personalized messages
- A / B test your messages
- Create cart abandonment Series "drip
- Automate a subscriber 's customer journey
- And much more…
All of these features make it easier for you to increase conversions on your Shopify site.
Another advantage? PushEngage notifications are sent instantly to your customers. If they're offline, they'll see them when they log back in, so they'll never miss an offer.
This gives you direct access to your audience at all times.
See how easy to use by start your PushEngage account 100% Risk Free Today !
10) Personalize your store
Now that you have tools like OptinMonster , TrustPulse , and PushEngage at your service, it's time to personalize your Shopify store.
Shopify offers fast loading themes designed to reduce wait times while giving you maximum control over the look of your store.
Your store is your brand.
Your brand is how your customers recognize you, so bringing your brand to every aspect of your store is crucial.
Fortunately , you can follow all of the above tips while still maintaining the look and feel of your brand.
From logos to fonts to colors and beyond, OptinMonster and TrustPulse allow you to control the design process.
By spending time personalize and design a cohesive and professional looking Shopify store , your customers will feel more comfortable buying from you and will begin to build trust with your brand.
11) Optimize your product pages
Drive traffic to your Shopify store and have all the tools above are two of the three principaux obstacles to increase the conversion rate of your Shopify store.
What's the third?
You need to optimize your product pages.
A little work will go a long way to get over this hurdle.
First, you'll want to use professional-level photographs for your product images .
Product images are essential because this is how your visitors know what they are buying.
Consider include pictures that show how they can use the product, as well as different aspects of the product. You can also include videos to show it in action.
To complete your product page, spend some time with the product deion.
Product Deions explain why the visitor needs your product.
Tell them what their life would be like with this product. If you buy from a fabrhere, avoid its standard deion and really personalize it.
Need more tips to optimize your Shopify store? Check out The Ultimate Guide to Ecommerce Optimization .
12) Understand your customers and their actions
Since you want to increase your Shopify conversion rate, we know you are losing customers.
How do you solve this?
You need to track your customers' actions and find out their motivations .
Google Analytics will help you gain valuable insight into the minds and habits of your customers. You can do this in next Google Analytics user journey .
Moreover, when you combine this with the analytics built into OptinMonster and PushEngage, you have a powerful 1-2-3 punch that helps you increase your conversion rate quickly .
But just hearing the words "Google Analytics " can be intimidating for some. We understand.
So here is a step-by-step guide on how to track c onversions using Google Analytics .
The step-by-step guide also makes tracking data even easier showing you how to collect data from analytics and display it in OptinMonster.
Once you've spent some time with Google Analytics, it's time to make the much-needed updates to your store.
13) A / BTest any changes to your store
This is the last tip, but maybe it is 'one of the most important.
Now that you know where you are losing the most customers, you can work to fix it.
We'll be honest with you; Sometimes converting visitors into customers can be frustrating and difficult. So let's make it easier by running A / B tests .
Using the A / B testing already built into Shopify, OptinMonster and PushEngage, you can test your changes to find what campaigns and designs are doing. your customers take action.
A / B testing takes the guesswork out .
With OptinMonster 's drag and drop popup builder and PushEngage , you can easily set up different campaigns to test dDifferent layouts, campaign triggers, etc.
Additionally, OptinMonster lets you split testing all your Shopify campaigns with just one click:
So before you make any changes, try some ideas in A / B testingn first. This way you know you are getting the most out of every aign camp.
And that's it for today!
Now you know the 13 necessary tips to increase the conversion rate of your Shopify store.
Start with OptinMonster today! BONUS: Configuration of the Done-For-You campaign (value of $ 297) Our conversion experts will design 1 free campaign for you to obtain maximum results! Click here to start →
Completing these steps will not only help you increase this rate, but will help increase it quickly .
We hope you enjoyed This article. If you haveIf you do, you'll definitely want to check out these other resources:
These articles give you even more ways to improve conversions in your Shopify store.